Pierce Brosnan who played James Bond in five movies from 1995 to 2002, including Die Another Day and Tomorrow Never Dies, says the prospect of a female Bond is “exciting”.

Asked if a female should replace Daniel Craig, he said: “Yes! I think we’ve watched the guys do it for the last 40 years, get out of the way, guys, and put a woman up there.

“I think it would be exhilarating, it would be exciting.”

But for Piers Morgan of Good Morning Britain this is a “pathetic, virtue-signalling nonsense” and claimed “the campaign to save James Bond starts right here”.

“They are not changing James Bond to a damn woman on my watch,” he announced, adding: “He was the last sort of, slightly caveman guy, who would throw a woman over his shoulder, ravish her ’til dawn.”

He added sarcastically: “And we can’t have any of that, women don’t want sex anymore.”